Amber Radio is a local radio station for Norwich and Norfolk launching in early September. The new station will be available on DAB via the Norfolk local digital multiplex and will include a line-up featuring familiar names from the county’s former commercial station, Radio Broadland. The idea for the station, which will run as a not-for-profit venture, was developed during lockdown by Mike Stewart, the original Programme Controller of Radio Broadland and later MD of the former SGR fm in Ipswich and Colchester. Mike Stewart said: “Our aim at Amber Radio is to bring back real local independent radio to Norwich and Norfolk."
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